Client: Acting On Impulse | Agency: LOVE | Responsible For: Design, Art Direction, Illustration

Acting on Impulse is a charity that has performed a remarkable service in raising awareness of the homeless community in and around Manchester. With the help of a local film production company, they produced a short film featuring some of the homeless people from the community called Humanitas. The film opened to extremely positive reviews, which enabled a follow up film called Under The Tracks.

Both films have been instrumental in raising awareness of the homeless community and there is a plan to produce a feature length film based on the success of the two previous shorts.

I was incredibly proud to be able to work on this project and really felt strongly that the web site should work as a community in and of itself. We looked at using social media as a core feature within the site that would enable users to post on the blog and social networks like Twitter and Facebook to raise awareness of the project.